Before you get to the moment of using this SEO copywriting checklist, a lot of work should have happened already. You should have done your keyword research, decided upon the exact topic, and set up the structure of your article. 

 1. Is your bullet in  SEO green?

You should have an overall green bullet for both SEO readability and SEO analysis. Check whether or not you can (and need to) improve based on the feedback you get from the orange or red bullets. But, ensure that you don’t make concessions to the quality of your article. You shouldn’t optimize just for the sake of getting a green bullet!

2. Is the main topic of your article clear?

When scanning through the text, the topic of your article should be instantly clear to your audience. Make sure your subheadings fit the topic of your post. Also, check the first sentences of every paragraph. Ideally, these core sentences should cover the topic of each paragraph.

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3. Are there any lengthy paragraphs?

Most people don’t like to read long pieces of text. Check whether you need to shorten any lengthy paragraphs. Five or six sentences per paragraph are ideal.

4. Do you use transition words?

A text can be made much more readable with the proper use of transition words (or signal words, same thing). Transition words are words like ‘most important, ‘because’, ‘thus’, or ‘besides that’. They give direction to your readers. Make sure every paragraph has some of these transition words.

 

5 Did you choose the right category and tag?

If you choose the right category and tag (or tags) for your article, you clarify your site’s structure to the search engines. This helps them understand what your site is about. In addition, it will also help visitors to your site to find this article or related articles.

Conclusion

Writing articles that’ll rank in the search engines is something that takes time and effort, but it will pay off! refer to this SEO copywriting checklist. Make a habit of asking yourself these 5 questions before you hit that publish button. If you’ve covered these, you can confidently publish a piece of quality content that’s well-optimized!

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